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Looking for the best alternative to Nosto?
Nosto grew into search by acquisition, and it still ships as a module you buy on top. See what changes when search and merchandising are one product, built for Shopify Plus.
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platform
| Feature | Layers | Nosto |
|---|---|---|
| Native ingestion of Shopify taxonomy | Yes | Partial. Collections, not taxonomy |
| Support for Shopify combined listings and bundles | Yes | Partial. Nosto bundles, not Shopify |
| Native Shopify Markets support: per-region catalogs, currencies, and availability | Yes | Yes |
| Multilingual catalog search without a separate index per locale | Yes | Partial. Account per locale |
search
| Feature | Layers | Nosto |
|---|---|---|
| Semantic embeddings understand meaning without synonym lists | Yes | Partial. Conditional fallback only |
| Multilingual model supports 100+ languages in a single index | Yes | Partial. 28 languages, per-language |
| Detects query intent and applies filters automatically | Yes | Partial. No auto-filtering |
| Keyword search with prefix, fuzzy, and typo tolerance | Yes | Yes |
| Behavior-based learning at the query level from clicks, adds, and purchases | Yes | Yes |
| Self-optimizes from behavior data, with manual tuning optional | Yes | Partial. Rules still manual |
| Semantic search and natural language understanding | Yes | Yes, on a higher plan. Separate search module |
| Acronym and abbreviation expansion | Yes | Partial. Via synonym lists |
| Multilingual query processing mapped to the catalog | Yes | Yes |
| Autocomplete and type-ahead suggestions | Yes | Yes |
| Camera or image-based visual search | Yes | No. Recommendations only |
| Price detection in queries with automatic filtering | Yes | Not publicly documented |
| Facet values and result counts computed per query and collection | Yes | Yes |
| Faceting and filtering beyond standard Shopify filters | Yes | Yes |
| Query-to-result reranking using machine learning | Yes | Yes |
| Handles incomplete or ambiguous queries | Yes | Yes |
merchandising
| Feature | Layers | Nosto |
|---|---|---|
| Multiple custom sort orders per collection | Yes | Yes |
| Rules engine for boosting or demoting products | Yes | Yes |
| Drag-and-drop merchandising interface for pinning and sequencing | Yes | Yes |
| Product sequences that keep paired or grouped items together | Yes | Yes |
| Blend multiple attributes and metrics into one weighted ranking score | Yes | Yes |
| Contextual boosting by segment | Yes | Yes |
| Scheduled merchandising with time-based rules | Yes | Yes |
| Sort logic that varies by Shopify Market or UTM context | Yes | Yes |
| Visual preview of search and collection results before publishing | Yes | Yes |
| Business metrics such as margin, inventory levels, and return rate in ranking | Yes | Partial. No return rate |
| Dynamic pinning or exclusion, such as removing products when they sell out | Yes | Yes |
company
| Feature | Layers | Nosto |
|---|---|---|
| Built exclusively for Shopify Plus | Yes | No. Multi-platform |
| Product documentation publicly available for merchandisers | Yes | Yes |
| Catalog updates propagate in near real time | Yes | Partial. Full sync two hours |
| Semantic search and AI ranking included without a plan upgrade or separate module | Yes | No. Separate search module |
Comparison based on Nosto’s publicly available product documentation as of July 9, 2026, and on our own documentation. Features and plan availability change. Check each vendor’s documentation for current details.
”Layers punches well above its weight. The platform is powerful and the SDK is easy to use and gives us the flexibility to build any search experience a merchant can imagine. The team's Shopify dev agency roots mean they actually get what dev partners need.
~
Jason Hassold, Founder & Lead Developer, Negative Space
”Layers was the first time we were able to create the kind of sort orders we were used to having in Salesforce. We saw a pretty immediate impact on conversion rate.
”Layers doesn't just merchandise, it also finds the strategy and provides unparalleled control, all while saving us hours we didn't know we were losing. Not to mention, we’ve seen a massive lift in key KPIs
~
Brittany Csik, eCommerce Manager, Negative Underwear
”Layers punches well above its weight. The platform is powerful and the SDK is easy to use and gives us the flexibility to build any search experience a merchant can imagine. The team's Shopify dev agency roots mean they actually get what dev partners need.
~
Jason Hassold, Founder & Lead Developer, Negative Space
”Layers was the first time we were able to create the kind of sort orders we were used to having in Salesforce. We saw a pretty immediate impact on conversion rate.
The difference is clear
Save up to $200,000 annually
Switch to Layers and save up to 40% compared to other enterprise platforms, without losing a dollar in revenue.
Cost savings based on real-world onboarding data. Results vary by volume and features utilized.
