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Sort Order Experiments are now generally available
We're excited to introduce Sort Order Experiments, a powerful new feature that allows you to A/B test different sort orders on your collection pages.
What's New
- Create experiments to test variations of your sort orders
- Target specific collection pages for testing
- View detailed metrics including views, clicks, add-to-carts, and conversions
- Make data-driven decisions about which sort orders perform best
Benefits
- Optimize your collection pages based on real customer behavior
- Increase conversion rates by finding the most effective product ordering
- Test hypotheses about which sort strategies work best for your store
- Gain insights into how different sort orders affect customer engagement
Getting Started
- Navigate to the Experiments section of the Sort Order edit page.
- Create a new experiment.
- Choose which collection pages to target
- Start the experiment and monitor the results
- When you have sufficient data, implement the winning sort order.
Technical Details
Experiments use a sophisticated statistical model to ensure fair traffic distribution and accurate results. The system automatically calculates confidence levels to help you determine when you have enough data to make a decision.
ChangedMerchandisingExperimentsGeneral Availability