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Banner Analytics

A banner_impression tracking event payload showing banner_id, rule_id, banner_type, banner_mode, and position fields

Every banner in a Browse response now carries a rule_id, so you always know which merchandising rule placed it.

Two new tracking events, banner_impression and banner_click, capture when shoppers see and click a banner, with that rule ID attached. Now you can measure engagement rule by rule instead of guessing which banners pull their weight.

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FeatureMerchandisingBannersAnalytics

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