Turn "a gift for a 5-year-old" into the right toy
Let shoppers shop by character, budget, and occasion, with discovery that holds at peak.
Parents shop by the kid, your search wants a product name
Here's the reality for a toy team:
They set a $30 budget for the gift, and your grid ignores it
A kid searches a half-remembered character name and lands on an empty page
Your hero toy sells out in week one and still sits at the top
Merchandise toys the way they sell, with Layers
Sell by age and stage, not keyword
Read "toys for a 3-year-old" and filter by age, skill, and character from your metafields. Typo tolerance catches "paw patrole" too.
Built for the gift-buyer
Let shoppers shop by recipient, occasion, and budget, and grow the basket with "complete the set" recommendations.
Merchandise the Q4 rush automatically
Schedule gift-guide rules by the calendar, drop sold-out toys the moment they're gone, and keep results fresh with near-real-time sync.
Proof it holds up at peak
“We weren't able to do sort-order in the way we wanted. Algolia was expensive. I thought the performance was below expectations.”
~ David Cost, VP of eCommerce and Digital, Rainbow Shops
Don't let the whole year ride on a search that can't keep up
Age, character, gift, and inventory, all at once, when holiday traffic surges. Keep discovery fast and in control when it matters most, on one Shopify-native platform.
Book a toys demo