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Get every shopper to their shade

Filter by ingredient, search by skin type, and rank by what's rated.

Dotted illustration of beauty products

Your shoppers search by concern, your catalog answers in SKUs

Here's the reality for a beauty team:

Someone searches "fragrance-free" or "for oily skin" and gets your whole catalog

The one shade they want is sold out, and it's still front and center

Reviews are your best sales rep, stuck at the bottom of the page

Merchandise beauty the way it sells, with Layers

Search that reads skin, not SKUs

Semantic search reads "fragrance-free retinol for sensitive skin." Shoppers filter by ingredient and claim, vegan to clean, from your metafields.

Every shade, findable and in stock

Each shade becomes its own tile, forty of them group into Fair through Deep, and sold-out shades drop the moment they're gone.

Reviews become a ranking lever

Sort and filter by rating and review count, and lift your best-reviewed products to the front of every collection.

The numbers behind better beauty discovery

Rainbow Shops
We weren't able to do sort-order in the way we wanted. Algolia was expensive. I thought the performance was below expectations.

~ David Cost, VP of eCommerce and Digital, Rainbow Shops

+30%
conversion at Rainbow Shops after switching
30%
fewer zero-result searches
4X
longer engaged sessions
sub-110ms
p95 query latency

Stop losing the shopper who can't find their shade

They know their skin type and their budget. Turn that into the right products, in stock, ranked by what's loved, on one Shopify-native platform.

Book a beauty demo