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Customer Segment Targeting

A Segments contextual condition set to is in list, VIP customers and Repeat buyers, available across Merchandising Rules, Banners, Sort Orders, and Blocks

You can now target shoppers by the Shopify customer segments they belong to, right alongside tags and other customer conditions. Layers syncs your segments automatically and resolves membership for every signed-in customer, so guests never match.

Add a Segments condition anywhere you target customers today, including merchandising rules, banners, sort orders, and blocks. Pick one or more segments from a live list pulled straight from your Shopify admin.

Segments are matched by ID, so renaming one in Shopify never breaks a rule that targets it.

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