FEATUREContextual Ranking Rules and Filter ResultsRead moreFEATUREInline Collection RedirectsRead moreFEATUREDefault Variant Options in Request TransformsRead moreFEATUREReusable AudiencesRead moreIMPROVEMENTCart Blocks Now Use the Whole CartRead more
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Reusable Audiences

Audience card for US newsletter visitors with Country is United States and Source is newsletter conditions, a traffic estimate of 8.4 percent of sessions, and the rules that use it

Build your targeting once and reuse it everywhere.

Save a named group of shopper conditions, like "US newsletter visitors," in Settings → Audiences. Then pick Audience in any contextual condition builder instead of rebuilding it. Use in to target an audience or not in to exclude it.

  • Traffic estimate. See the share of recent search and browse sessions an audience matches before you save it.
  • Edit once. Updating an audience changes every rule that uses it, and deletion is blocked while anything still references it.

Audiences are enabled per store. If you don't see Audiences in Settings, contact Customer Care.

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FeatureMerchandisingAudiencesContextual Conditions