What's newin Layers
Product updates for teams building faster discovery, sharper merchandising, and better storefront experiences.
Latest updates
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Soft Demotion for Priority Rules
Reduce product visibility gently instead of forcing items to the bottom.
FeatureMerchandisingSoft DemotionPriority RulesVariant Cost & Margin Sorting
Sort and prioritize products using synced variant cost and margin data.
FeatureMerchandisingMarginVariant CostAI-Driven Redirects for Search
Route non-product searches to the right pages using AI-powered semantic redirects.
FeatureAI SearchSemantic RedirectsSearch IntentProduct Recommendations API
Build dynamic product recommendation widgets with behavioral data.
FeatureRecommendationsAPIProduct RecommendationsSearch Feedback API
Collect shopper feedback on searches and specific product results.
FeatureAPISearch FeedbackQuality SignalsSoft Boost Sorting (Beta)
Promote products without clustering every boosted item at the top.
FeatureMerchandisingSoft BoostBetaDefault Variant Selection in Browse
Control the default variant shown on collection pages through the Browse API.
FeatureMerchandisingBrowse APIVariantsControl which attributes are exposed in storefront API requests
Choose which attributes are exposed through storefront API responses.
FeatureAPIStorefront APIAttribute VisibilityUse natural language to configure sort orders (Beta)
Generate sort order configurations from plain-language merchandising goals.
FeatureMerchandisingAI ConfigurationBetaDynamic Linking for Ads
Keep ad-featured products at the top of collection pages.
FeatureMerchandisingAdsDynamic LinksAI Assistant for Calculated Attributes
Create and maintain calculated attributes with AI instead of hand-writing JSONLogic.
FeatureCatalogAI AssistantCalculated AttributesContextual Targeting for Merchandising Rules
Target merchandising rules using real-time shopper session context.
FeatureMerchandisingTargetingSession Context